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Saturday, November 10, 2007

Building Link Popularity with Inbound Links

This article is provided by Websites That Succeed were you can get free website help.


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If you want to increase your website’s rankings in the search engines, you will need to use inbound links, also known as backlinks to create link popularity. To do this, you can use link building directory submission services or promote link building by submitting to article directories manually.

While there are pros and cons to each method of creating inbound links, you will find that using link building directory submission services is very different than promoting link building by submitting to article directories.

Whichever way you decide to do it, the necessity of creating inbound links cannot be ignored. Link popularity is crucial for search engine rankings. Search engine bots automatically assume that the more backlinks there are pointing to a particular website, the more popular and valuable the website is. While this idea works in theory, it allows for the system to be easily manipulated by savvy web developers who build their own link popularity using link building directory submission services or by taking the more hands on route of link building by submitting to article directories manually.

Pros and Cons of Using Link Building Directory Submission Services
Link building directories are categorized lists of links from various places around the web. There are many different directories out there and they all offer different services at different prices.

There are several pros and cons to using these link building directory submission services to create backlinks.

Pros
Link building directory submission services are easy to find. They are everywhere on the web.

Most submission services are free or no cost.

These services usually offer quality, traffic-building inbound links.

Smaller submission services may not be very beneficial.

Cons
Link building directory submission services have very different processes.

Larger services sometimes charge significant fees and may be hard to get access to.

Free listings can take anywhere from a week to a month to get added to a directory, and may never be added at all.


Pros and Cons of Promoting Link Building by Submitting to Article Directories Manually
Link building by submitting to article directories is another easy way to build links. Article directories contain informational articles for Internet readers. These directories can be a powerful method of getting quality inbound links.

If you decide to use this method, you will want to submit articles to as many different article directories as possible. In general, it is better to submit a different article to each directory, but if you have a really good piece, you can spread the same article to multiple sites.

Here are the pros and cons of promoting link building by submitting to article directories.

Pros
Most Internet marketers consider promoting link building by submitting to article directories one of the best Internet marketing strategies around.

Search engines love backlinks from content rich pages, such as article pages.
Most article directories are free to submit to.

There are article submission services and software programs that can make the submissions for you.

Cons
Link building by submitting to article directories can be time consuming if you write your own articles and make submissions manually.

Software programs can be inaccurate and aren’t good at following article directory guidelines (for example, software programs can’t choose appropriate categories, etc.).





Whether you decide to promote link building by submitting to article directories or by using link building directory submission services, there is no denying the importance of inbound links. If you want your site to be a success in the search engines, give one of these methods a try. You won’t be disappointed.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.

Get more website success tips and strategies at and free website tools at Web Business Tools.

Friday, November 2, 2007

Ranking Well For Particular Keywords - 3 Key Considerations by Everett Maclachlan

This article is provided by Websites That Succeed were you can get free website help.


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A high Web site ranking is essential for online success. Besides creating plenty of backlinks to your site, one of the most effective ways of getting higher rankings is to embed your site with optimized keywords.

Here are 3 key considerations:

Consideration #1: Create a keyword candidate list:

The first thing you need to do is locate keywords that are actually relevant to the content on your Web site. This may seem obvious, but it is not as easy as you think if you try to do it manually. For example, if your Web site offers a customized logo design service for online businesses, you may want to associate the keyword logo design with your Web site. But, this single keyword will not be enough due to other factors that influence the viability of a select keyword. So, you will need multiple, relevant keywords to embed into your site. In this example, you would want to create a candidate list of multiple keywords - between 20 and 100 - that relate to the concept of logo design.

Consideration #2: Find frequently-searched keywords:

The next element is that the keywords you find need to be frequently-searched on top search engines. For example, if you come up with quality logo design services as one for your candidate keyword list, this at first glance seems to be a good candidate because it is directly relevant to your offering. However, you also need to find out just how many times people search for this term. If the term is relevant and frequently searched, it has met almost all of the necessary criteria as a winning keyword. However, if you find that quality logo design services only gets 3 searches per day, you may want to not include it in the content of your Web site.

Consideration #3: Find keywords with few competitors:

Of course, keywords like your original one - logo design - may be searched for hundreds of times per day on major search engines. But, a quick Google search reveals that over 5 million other Web sites also feature that phrase. Good luck getting your site well-ranked for this keyword! Reason: unless your site ranks on the first few pages (and preferably page one, above the fold) in search engine results, your site might as well not be ranked at all. Visitors will have to find your site some other way.

What to do: among those words on your candidate list that you have found to be frequently-searched, it is time find out which ones are featured on relatively few other Web sites. To do this, you can do a manual search on Google for each keyword (which is very time consuming), or you can just run a keyword search on a keyword optimization tool.

A keyword optimization tool is an online software application that will do everything listed above for you. Learning to use a keyword optimization tool takes very little time, and the investment in such a tool can pay for itself by using it to find just one, well-chosen keyword.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates
http://www.webbusinesstoolsonline.com/
Cl.iff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants.

Generating Passive Income Opportunities with Easy Web Site Submission


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Easy web site submission can be defined as manual or strategic submission. Both techniques generate passive income opportunities.

These are really the best kind of income opportunities because they do not require a lot of work, time, or overhead. Some examples that you may be familiar with include affiliate programs, e-books, and now, easy web site submission.

How to Create Passive Income Opportunities By Submitting Manually

As noted previously, there are two basic easy web site submission techniques. The first, and the most reliable in regards to generating passive income, is manual submission.

This is when you manually submit to search engines like Google or Yahoo. You can also use this technique to get links on other sites that are similar to yours. Both search engines and other sites often have convenient forms to keep submission as simple as possible.

How to Create Passive Income By Submitting Strategicly

Another technique is strategic submission. This allows you to generate the same passive income opportunities that can be obtained through submitting manually. There is one big difference between though: with strategic submission, you hire a service to submit your web site to various outlets. The cost for this easy technique varies. If you are truly looking for passive income opportunities, you should consider these options.

Is This Really Necessary?

There is some debate as to whether submissions are really necessary. Many search engines, like Google and Yahoo, claim to use crawlers that recognize sites regardless of whether or not a manual web site submission or another form of easy web site submission has taken place. Still, it is advisable to use at least one of these submission techniques to generate passive income opportunities. These also ensure that your site has not been accidentally excluded.

Manual submission is typically advisable if you are a new site or if you want to get listed in certain directories (the latter of which provides wonderful passive income opportunities). This will allow you to get your site listed on the directories that are most conducive to your business. It also ensures that the job gets done to your satisfaction.

In Conclusion

If you want to monetize your web site, amplify your chances of ranking high on search engines, and generate passive income opportunities by getting listed in all of the most important places, you should look into strategic submission or manual web site submission. Neither one will take a great deal of time, but both will help you bring in traffic and meet your financial goals.

Description
This article shows how to generate passive income with easy web site submission.

About the Author (text)
Cliff Posey, owner of CRP Marketing, owns and operates http://webbusinesstoolsonline.com. Cliff Posey has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.
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Get more website success tips and strategies at and free website tools at Web Business Tools.

Using a Site Map Builder When Adding Google Sitemaps to Websites


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Using a site map builder to add Google sitemaps to your website can be very beneficial. With Google sitemaps, you can inform search engines when you have new or updated content. This process allows search engines to more intelligently crawl your site, significantly reducing the amount of time it normally takes to index your pages. A site map builder is especially beneficial for any site with pages that are only accessible through a search.

The best part about sitemap protocol is that once it is in place, the submission process will be fully automated, giving you more time to concentrate on other aspects of your website. Smart webmasters love Google sitemaps because they can increase traffic without having to do a great deal of work.

Getting Started
If you are interested in adding Google sitemaps to your website, the first thing you will want to do is study the free tutorials that are available on the Google website. These tutorials can walk you through the entire process and answer almost any question you might have.

Your next step will be installing a Google sitemap generator. There are many different site map builder programs out there that will help you generate the sitemap. Some builders can also help you create an rss feed, an html sitemap, and other url submission lists.

Creating Google Site Maps
There are several things you will want to keep in mind when creating Google sitemaps. A sitemap must begin with an opening urlset tag and end with a closing urlset tag. It must also include a url entry for each url and a loc child entry for each url parent tag.

Another important rule to note is that sitemaps should be no larger than 10MB when uncompressed. They should also contain fewer than 50,000 urls. Anything more, and you will need to create multiple sitemap files.

If all of this sounds confusing to you, a site map builder will come in very handy. This program can take care of the trickier, and more time consuming portions of creating sitemaps.

Placing and Submitting Sitemaps
The best spot to put your sitemap is at the root directory of your html server. Once your sitemap is in place, you can validate the xml structure with one of the many free online sitemap validation programs. Validating now can save you from submission errors and a huge headache later on.

The final step is to submit your sitemap. To do this, you will need to sign up for a free Google account or sign in on your existing account if you already have one. Only first time submissions require the access of a Google account; resubmits have many other options.

Once your Google sitemaps have been accepted, you will notice your pages being indexed much faster. You may also see an increase in traffic. If you want to keep check on stats, you can request daily crawler reports. You may also be able to utilize follow up measures through your site map builder.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.

Get more website success tips and strategies at and free website tools at Web Business Tools.

Thursday, November 1, 2007

How to Create Web Sites for a Home Based Business


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With a little bit of knowledge and a little bit of effort, you can create web sites for your home based business. While site creation isn't exactly brain surgery, it will take research and planning to create web sites that look professional.

The following five steps guide you through the basics of how to create web sites for your home based business.


Step One: Register a Domain Name

Before you can create web sites, you need to decide on and register one or more domain names. The domain names you choose should reflect your home based business. They should also be original and not infringe upon any trademark names or phrases. Once you have settled on a good name, it may be a good idea to have the name or names you plan on using to create web sites trademarked. The costs for this will vary, as will the costs for actual domain name registration.

Step Two: Select a Web Host
The second step in site creation involves choosing a web host. You have two basic choices; you can use a virtual web host to create web sites or you can use a dedicated hosting service. The costs and benefits of each will vary depending on the company you choose to work with, but in most cases you pay more for dedicated services because they offer the best in benefits.

Step Three: Design Your Web Site
When you create web sites for your home based business, step three is of utmost importance. The design of your web site will be what keeps a visitor interested and coming back for more. You want something that is both professional and representative of your home based business.

It should also be noted that to create web sites that allow for credit card purchases, you will need to sign up with a credit card merchant or processing service. If you aren't familiar with the software needed or the HTML code that must be used for this part of the site creation process, you can purchase a site builder or hire someone else to do the design work for you.


Step Four: Launch Your Web Sites

After you create web sites for your home based business, you need to launch and test them to make sure they are working properly. The steps you need to follow to launch your sites will depend on your web host. In most cases, this part of the site creation process is relatively easy.


Step Five: Test Your Web Sites

It is never a good idea to create web sites and assume they work properly as planned. You must test each and every one of the web sites you built to represent your home based business. Visit every page and read over every word. If you find any mistakes, you need to fix them in this part of the site creation process. Online users can become easily frustrated, and may not ever come back if there are too many problems.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.

Get more website success tips and strategies at and free website tools at Web Business Tools.

How blogging Effects Mainstream Marketing


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There has been a lot of buzz around blogging lately, and for good reason. Weblogs, or blogs for short, are changing the way people market themselves and their businesses.

If you aren’t familiar with blogging, the concept is relatively easy to grasp. Blogs first began as a shared online journal. A blogger posted diary-like entries about his or her daily life for others to read.

Recently though, blogging has evolved into a new form of business writing and advertising. Many business owners now use blogs to promote their goods and services. Others use blogs to promote their website and get higher search engine rankings. Some politicians even use blogs to reach voters.

The typical blog combines text, images, and links to other blogs, web pages, and other media that is somehow related to the blog topic. Though most blogs focus on textual contant, a blogger may include videos, pictures, and even audio in blog posts. A blog comprised of videos is called a vlog and a blog that uses pictures is called a photoblog.

The Benefits of Blogging
By adding blogging to their marketing campaigns, business owners are able to market their product with virtually no out of pocket expense. In some cases, bloggers may even be able to make large sums of money with their published blog. For example, a blogger who employs the Google Ad Sense program can make money from blog readers. The more readers a blogger has, the more money can be made from the Google ad.

A blogger can also be a guide for shoppers who are looking for specific products and services. This makes blogging an excellent tool for retailers or affiliate marketers. Blogs can also be a source of valuable information and niche industry news.

Because there are virtually limitless possibilities provided by blogging, it is easy to see why blogs have begun to have a significant impact on mainstream marketing practices. Many companies have noticed this and have chosen to hire a blogger to write and post up to date information for customers, shareholders, and employees.

Some blogs now get millions of readers every single day. There are so many blog readers out there, that experts speculate that the world of blogging is rivaling the mainstream media. New blog search engines are also being created to make searching for a blog easier than ever before.

If you have not yet established a blog for your business, you may want to consider doing so as soon as possible. Keep in mind though that it will take work to attract readers to your blog. It must be interesting or valuable to them in some way. A blogger must also concentrate on creating informative pieces that are as honest and up to date as possible. Blogging is serious business and if you make a mistake, it will not go unnoticed by your readership.

If you need help developing your blog, there are many different browser-based software programs on the market that can help you get a start. Blogs can also be hosted by dedicated blogging services or regular web hosting services.

Last, but not least, a blogger must remember to optimize blog writing for search engines. Blogging is an Internet medium and needs to be approached with Internet principles in mind.

Blogging Example
A typical blog entry includes a title or headline, a body of text, a permalink or URL for another web page, and a post date, which indicates the date and time that the post was published. A blogger may also choose to include a link at the bottom to allow readers to post comments on the blog.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.

Get more website success tips and strategies at and free website tools at Web Business Tools.

Marketing on YouTube: How to Promote Your YouTube Videos with Article Marketing by Eric Gruber


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While doing research for articles for this blog I have come across some great articles.This post contains an article I found useful and thought it would be good to pass it along to my readers. Just as mentioned in the about the author section at the end of my articles feel free to post a comment.


YouTube videos instantly turned William Sledd, a Gap store manager in Paducah, KY into the hottest style guru on the Internet. Now with almost 60,000 subscribers and millions of views this YouTube blogger turned Internet celebrity is the owner of the fourth most popular channel on YouTube. He has a growing coterie of famous friends and development deals in the works with mainstream media outlets like NBC. He has even come into the status of beginning his own website and t-shirt company.

Sledd is not a computer geek. He is not an Internet Marketing guru. He is just a normal, small-town person his audience can relate to. You too, can become an Internet Celebrity and sell more books, products and services using YouTube, when you follow my Internet promotion strategies below.

My Fool-Proof Plan to Generating Instant Buzz for Your YouTube Videos with Article Marketing

Step 1: Create an Article That Grabs Readers' Interest

Once you have uploaded your videos to YouTube, you must heavily promote your videos if you want to sell more books, products and services online. One of the most effective ways to broadcast your message is by writing articles related to your videos and submitting them to the top article directories, websites and ezines that accept articles.

While writing your articles keep in mind that the best result-producing articles are the ones that provide unique, high quality content that solves at least one piece of a problem puzzle. However, to convert readers to buyers, you must not give the reader all of the answers to the "HOW" to solve a particular problem. Instead you want to tease them with some of the how and top it off with the why it's important.

Step 2: Turn Readers into Prospects With a Strong Call for Action and an Offer They Can't Refuse

At the end of your article, you can promote yourself and attract visitors to your YouTube video page with a bio box. This is where most article marketers make the fatal mistake of failing to encapsulate the essence of what makes you and your offering unique. For example, they may write something like:

Blah Blah, is a keynote speaker, seminar leader and author. She has spoken in 26 countries on four continents. She is president of Yada Dada, Las Vegas. Check out her YouTube video at-Technically there is nothing wrong -- except it is BORING.

You need to stimulate people to visit your website immediately. Otherwise, they will forget you are alive five minutes later. Here's an example bio box for you to model:

Fitness Expert, Craig Ballantyne helps millions of busy moms lose fat while gaining muscle with just 3 short workouts a week. Watch his new YouTube Video at- and discover 3 new turbulence training excercises that will help you burn belly fat now! And as a special bonus, you'll receive a FREE special offer to receive Craig's Controversial Fat Loss Report revealing the most common exercise myths that are sabotaging your fat loss efforts.

Doesn't this make you want to go visit Craig's YouTube video right away?

Step 3: Submit your articles to the top article directories to build links and improve your search engine optimization.

Just like your website, to increase your YouTube Video page's search ranking on Google, you must increase the number of inbound links to the page. The higher you climb in search results the more unique visitors you will get.

By submitting articles to the top article directories like EzineArticles.com, you will instantly receive a guaranteed link to your YouTube page as long as you follow each directory's specific editorial guidelines.

Step 4: Submit your articles to the top, targeted websites and ezines that accept article submissions in your niche.

For best results and to climb higher in search engine rankings you can't just have any link. You must have links on high-trafficked websites with high Google Page Rankings and high Alexa Traffic Rankings. Plus, by placing your articles on highly-competitive, targeted websites like About.com, instead of just second tier article directories that will publish anyone's articles, you will win trust in the hearts and minds of your targeted audience before they even see your YouTube video.

Follow these tips, and you will drive traffic to your YouTube video pages and create an instant buzz so you can become an Internet celebrity and sell more books, products and services online.

Author source and information.
http://www.iwantmoreprospects.com//

Get more website success tips and strategies at and free website tools at Web Business Tools.

Are You Failing At Affiliate Marketing? by Max Cook


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While doing research for articles for this blog I have come across some great articles. This post contains an article I found useful and thought it would be good to pass it along to my readers. Just as mentioned in the about the author section at the end of my articles feel free to post a comment.

Why So Many People Fail In Affiliate Marketing

More and More people are lured into affiliate marketing and you might be one of them. Indeed, affiliate marketing is one of the most effective means of generating a full-time income through the Internet. It's a fair deal between the merchandiser and his affiliates as both benefit from each sale materialized. Like in other kinds of business, a great deal of the profits in affiliate marketing depends on the affiliates advertising, promoting and selling strategies. Everyday, as affiliate marketing industry expands, competition heightens as well so an affiliate marketer must be creative enough to employ unique and effective ways to convince potential buyers to purchase or avail of the products and services offered.

Compared to traditional advertising practices, affiliate programs are more effective, risk-free and cost-efficient. But why do many people still fail in affiliate marketing? There are a lot of reasons and a lot of areas in the program to look into. The most critical aspect in the affiliate program is advertising. Many affiliate marketers fail in this aspect because they lack hard work, which is the most important thing in affiliate marketing and in all other kinds of business as well. Although it pays to be lucky, you cannot merely rely on it. Affiliate marketing isn't as simple as directing customers to the business site. If you want to earn big, of course, you have to invest time and great amount of hard work in promoting the products. As earlier mentioned, the competition is very high and customers nowadays are very wise, too. After all, who doesn't want to get the best purchase--that is, to pay less and get more in terms of quantity and quality.

Lack of preparation is also a reason why one fails in affiliate marketing, whether he is a merchandiser or an affiliate. Part of the preparation is researching. On the part of the merchant, he has to be highly selective in choosing the right affiliate websites for his affiliate program. In order to be sure he has the best choices, he must have exhausted his means in looking for highly interested affiliates whose sites are sure fit to his products and services. The affiliate site's visitors must match his targeted customers. On the other hand, the affiliate marketer must likewise research on the good-paying merchandisers before he signs up for an affiliate program. He must ensure that the merchants' products and services match his interests so he can give his full attention and dedication to the program. He can get valuable information by joining affiliate forums, comparing different affiliate programs and reading articles on affiliate marketing where he can get tips from experienced affiliate marketers on how to choose the best merchants and products with high conversion rate.

Truthfully, the only difference between you and Marketing experts is time. If you'll invest a little more time in reading, you'll be that much nearer to expert status when it comes to Marketing.

The website is a very important tool in the whole affiliate program. As an affiliate marketer, you should plan how your site is going to be, from domain name to the design, the lay-out, the content, and ads. Some users are particular about what they see at first glance and thus when they find your site ugly, they won't read through the content even if your site has many things to say and offer. On the other hand, there those who want information more than anything else. Affiliate marketers with "rich-content" web sites are usually the ones who prosper in this business because the content improves traffic to the site. Websites with high quality contents--with relevant keywords and more importantly, right information about the product and not empty hyped-up advertisements--allow you to earn big in affiliate marketing even when you're asleep. If you won't be able to sustain the interest of your site visitor, you won't be able to lead him to the merchants' site. No click-through means no sale and thus, no income on your part.

Selecting a top level domain name is also crucial to the success of the affiliate program. Lots of affiliate sites don't appear in the search engine results because they are deemed by affiliate managers as personal sites. Major search engines and directories would think of your site as transient ones and thus, they won't list it in the directory. Before you decide on the domain name, know first what you are going to promote. Many fail because their sites are not appropriately named, so even when they feature the exact products the customer is looking for, the customer might think the site is not relevant and thus, won't enter the site.

Above all, an affiliate marketer must be willing to learn more. Certainly, there are still a lot of things to learn and so an affiliate marketer must continue to educate himself so he can improve his marketing strategies. Many fail because they don't grow in the business and they are merely concerned about earning big quickly. If you want long-term and highly satisfactory results, take time to learn the ins and outs of the business. Continue to improve your knowledge especially with the basics in affiliate marketing ranging from advertising to programming, web page development, and search engine optimization techniques. Likewise, study the needs and wants of your site users and how different merchandisers compete with each other.

Keep on trying; don't get disappointed if your first attempts did not pay off. Thousands are attracted by the possibility of generating skyrocketing incomes through affiliate marketing and so they sign up in any affiliate program without carefully understanding every aspect of the business. When they don't get instant results, they quit and sign up for another program and repeat the process of just copying links and referring them to others. When you sign up for an affiliate program, don't expect to get rich in an instant. Work on your advertising strategies and be patient. You'll never know how much you can get if you don't persevere.

Take time to consider the points presented above. What you learn may help you overcome your hesitation to take action.

Author source and information.

http://internetmarketingtips.bravehost.com/ .

Get more website success tips and strategies at and free website tools at Web Business Tools.

Website Design and Navigation on your website by Grace


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While doing research for articles for this blog I have come across some great articles.This post contains an article I found useful and thought it would be good to pass it along to my readers. Just as mentioned in the about the author section at the end of my articles feel free to post a comment.

To develop a cheap website design that makes your business an online success, involves much more than bringing together some website design elements. As a consumer you should understand that a good website designer will understand your business and your customers before getting on with website development. You have to ensure that your website designer understands that your website design is easy to navigate and user-friendly.

In my opinion navigation is a very important part of a good website design. Make sure your website designer considers the following elements:

1. Categories your products and services: Make sure that your website design has good navigation and the information is categorised on your website. A good menu structure ensures that your website visitors are able to navigate through your website with ease. A good website designer will always make a web site design that encourages your website visitors to spend more time on your website.

2. Visit some sites yourself: Before you finalise your website design, try and visit some websites that target the same market and customers as you do. Try and work out what makes a web design more attractive to people. Try and work out what makes that particular web design tick? Discuss this website design with your Website Developer and work out if a similar navigation style or colour scheme or other finer points will work on your website. Once your website design is finalised, ask your friends and relatives to go through the website design and get their feedback. Make sure that you do it with an open mind as some people may criticise what you have done. Don't be disheartened. If someone says that they could not find their way home that would mean that something that seemed obvious to you could not be to other visitors and work out a better way to help people navigate to your homepage.

3. Consistency & Predictability: Individuality is important, but try to make your website design different to other websites but not the navigation. A good website designer will include conventional website navigation to make it easier for your website visitors. Make sure that your website developer realises that a graphic rich website that sells great products is worthless if visitors cannot find information or navigate between different pages or sections of a web design. If your main navigation is made of images, make sure that there is a text only option for navigation to allow for disabled visitors. Also your website navigation should allow for quick navigation for visitors who are in a hurry!

Make sure that you and your website designer (or graphic designer) understands the importance of an easy-to-use navigation. Remember that great content and graphics are worth nothing if visitors can't find them.

Author source and information.
http://www.sigmainfotech.com.au/webdevelopment.htm.

Get more website success tips and strategies at and free website tools at Web Business Tools.

Wednesday, October 31, 2007

How to Create a Web Site That Works


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If you want to create a web site, you better be prepared for competition. There are numerous people out there who have started a business online or brought their business to the web. Many of them have found out that it takes more than basic knowledge of web design to build a web site that makes money.

If you want to create a web site that works for you and your business, you will need to map out the process from beginning to end. Preparing to build a web site before you actually begin doing any of the work will increase your chances of having a successful online marketplace.

Here are a few web design basics that you will want to keep in mind when you begin making the preparations to create a web site:


Competing Web Site
s
Before you begin to create a web site for your business, you will want to carefully evaluate your competition. Knowing how many other people have chosen to build a web site on your desired topic will help you determine who your competition is, and what they have done to make their online business a success. This will also give you an opportunity to determine whether or not your idea is too broad. For example, if you want to create a web site focusing on books, you might find that there are too many other people out there who have the same business idea. Narrowing down your topic to business books or books for young adults may lead to more profits, additional traffic, and less competition for your business.

Domain Names
The web design aspects employed on your site should properly reflect your business name and your business idea. The same can be said for your domain name. When you create a web site, you will want to choose a name that is easy to remember, easy to spell or type into a browser, and if possible, keyword rich. For example, a name like PadfootPalace.com is cute for a business that sells dog care products, but it may not prove to be able to garner the rankings that a more obvious name like DogCareEssentials.com could. You should always keep such things in mind before you choose a domain name or create a web site.

Strong Content
Although a good web site design is important, strong, well-written content is the key to any successful online business. Your visitors will lose interest quickly if you don't put in the time and effort that it takes to build a web site with valuable content. When you create a web site, you need to pay special attention to any content that you add. It is also very important to make sure you create a web site that is keyword rich. This will increase visibility in search engine rankings, and in turn, increase the amount of traffic that visits your web site. Above all, make sure that all of your content is factual, spelled correctly, and easy to read.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.

Get more website success tips and strategies at and free website tools at Web Business Tools.

5 Ways to Utilize Direct Email Marketing


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If you own an online business, you are probably always on the lookout for new forms of Internet marketing. As you have no doubt discovered, there are many different ways to market your business online. One of the best and least expensive is direct email marketing.

Direct email marketing is a simple, but effective form of Internet marketing. It allows you to reach your customers, and provide them with information that you want them to see. Direct email marketing is very similar to classical direct marketing, but is much less expensive because you don’t have to pay for stamps, paper, return envelopes, and printing costs. Yet, at the same time, direct email marketing has all of the benefits of direct mail.

For example, direct email marketing can be used before and after a sale. You can utilize this form of Internet marketing to promote products, provide news, and to send confirmations and thank-you notes. Many of your website visitors will up to sign up for regular emails and offers. Take advantage of their interest and tell them more about your business.

If you don’t have time to send the emails yourself, you may choose to use email autoresponders. Email autoresponders are triggered when an email is sent to you. If you are unavailable, email autoresponders can contact the customer for you, providing order confirmations, information requests, etc.

If you’re not sure where or how to get started, here are five tips that will allow you to easily incorporate direct email marketing into you Internet marketing strategy.

Use a Professional Email Signature
This is an important part of direct email marketing. Every time you send a business email, you should include a professional signature at the bottom. Your signature should include your name, business name, and full web address. This is like free advertising for you. Plus, the person opening the email has instant access to your information. If they need to contact you, they will know exactly how to do it.

Find an Affiliate
An affiliate, or signature buddy, can step up your Internet marketing campaign and allow you to reach more customers. Simply ask someone to include your web address below their own signature every time they send an email. In return, you can add their web address to every email that you send below your signature. The benefit is obvious. You both get free advertising. However, you should keep in mind that this form of Internet marketing works best when you don’t pick someone who has a competing business.

Create a Newsletter
A newsletter or e-zine should be included in your Internet marketing strategy. A free newsletter takes a bit of time every month to create, but it is well worth the effort. Newsletters are an effective form of direct email marketing, and can be used to promote your products and services. If you don’t have time to produce a quality newsletter yourself, you can hire a freelancer to do it for you.


Send Coupons

Everyone loves coupons. Make them part of your direct email marketing campaign. Send coupons for your products and services to your customers on a regular basis. Use them as promotional tools to increase business and increase sales.

Send Thank You Notes
Using an email autoresponder to send thank you notes to your customers after the sale is a polite gesture. It’s also Internet marketing at it’s finest. Thank show your appreciation and should be incorporated into your direct email marketing if at all possible. Sending a thank you note is polite and an example of good customer service.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.

Get more website success tips and strategies at and free website tools at Web Business Tools.

10 Online Marketing Sales Techniques To Explode Your Income by Timothy McGaffin


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While doing research for articles for this blog I have come across some great articles. This post contains an article I found useful and thought it would be good to pass it along to my readers. Just as mentioned in the about the author section at the end of my articles feel free to post a comment.


Are you searching for online marketing solutions to add more consistent sales with your online or offline business? Implementing some of these online marketing sales techniques will multiply your bottom-line.

1. Do not make the assumption your audience already understands the terminology in your ad copy. If you use vocabulary, the general public does not understand, make sure you define those words.

2. Become a member of as many online business clubs which match the target market of your online business. The more clubs you register for and the closer they are targeted to your online market means the more sales you will make from the added quality exposure.

3. Create valuable contacts with other online businesses and marketers. You can trade advertising resources auch as banners, links, ads, and by doing so you will be promoting one another through your unique partnership.

4. Viral marketing is a very effective marketing strategy because it leverages the power of the Internet automattically. This can be done by writing an e-book or special report or creating a valuable marketing newsletter. As long as the information you provide is valuable, then encourage your users to pass it along to others and essentially this will create a hands free method of marketing that will continue to spread like a disease.

5. Dominate your competition and hold your own against the major national and worldwide corporations by providing quality customer service and fast and reliable shipping and communication.

6. Sign-up to participate in website awards. When you win other sites will display your online business with a link leading back to your business.

7. Improve your sales and credibility by providing a section for customers to give feedback. Consistent feedback creates valuable realtionships and improves your bottom line by providing surveying data you can implement back into your sales by providing more solutions to more problems opinions.

8. Design your packaging so it appeals to your customers. Isolate clear and simple graphics and text. Also use colors when appropriate to highlight the most important benefits of your products and company.

9. Make comparisons between the benefits of your products and service to the benefits of your competitors. If you have some noticeable advantages, your competitors will begin to lose sales to you.

10. Provide valuable content on your web site that will appeal to your audience and help to provide solutions to their circumstances. This can be done by having original textual content separate from your competitors and also by having links that lead to related websites within your niche.

Exercising just some of these online sales techniques will explode your online sales and be a source of a more consistent and automated income.

Author Resource: http://www.WealthyMarketerDirect.blogspot.com
Tour comments are welcome on this blog about this article.

Get more website success tips and strategies at and free website tools at Web Business Tools.

5 Secrets to Effective Pay-Per-Click Advertising by satyanarayana

With so many companies swarming the World Wide Web with their products, how can you and your products and services stand out?

Your ready answer would most likely be effective marketing. But how? How can you catch the eye of a surfer skimming carelessly through web pages? How can you keep the attention of a typical website reader who spends no more than 30 seconds to read any given article online? How can you garner sales online?

One marketing technique is to be listed in search engines - but again, with thousands of companies offering the same products and services as you, how can your scream for attention be heard?

One technique is pay per click advertising, or PPC. You write out and place an advertisement in a search engine, list yourself under keywords of your choosing, and bid on the placement of your ads. This narrows your field to the people who are actively searching for your products and services.

If someone finds the ad and clicks it, that person goes to your website, and you pay the bid price. As a rule, the higher you bid, the higher your ad goes in the list of search results for a certain keyword, and the more people will go to your site.

PPC can be used to widen your reach, but it can be very expensive, especially if people click your ad only out of curiosity, or if you bid on more keywords than your budget can handle. However, PPC can get you customers and increase your profits. If done well, it can earn you money.

Here are five tips to get the most out of PPC.

Get Ten Specific Keywords. If you are a company specializing in exercise equipment, don't select "exercise equipment" or "gym" as your keywords. Chances are, there will be hundreds of thousands of other bidders waiting to jump on those same keywords. Be specific. Try "treadmill" or "stationary bike." Select a maximum of ten words, just to test the waters and see how your potential customers respond.

If the first ten keywords succeed in getting you a larger market, then research additional keywords which are not as specific. However, if your first try yields less than satisfactory results, then try another set of keywords if you can still afford it.

Write Your Ads but Write the Truth. Most ad writers will broadcast their wares as being the be-all and cure all of all ills and pains. If they do this, web users will click on their ads and storm the site. This is well and good if the product or service will live up to the ad's promise - but what if it doesn't? A customer clicks, you pay, but the customer doesn't buy. You lose.

Write a succinct but accurate ad that doesn't sue vague language. Avoid using words such as "free," "low cost," "extremely effective," and "cheap." Tailor your ads to fit the keyword, and if you can, include your prices on the ads. This way, you will get a buyer who is ready and willing to purchase your product or service.

Budget Your Bid. It's tempting to go all out and set your prices, especially if you think your product will sell. But what if it won't? Set a monthly budget of about $100 for your bids, and bid just right - bid too high and you will run out of money, bid too low and your ads won't show up.

Even if you believe in your product, keep within bid budget, and do not get into bidding wars, especially with another advertiser who has a much larger budget than you. Don't waste your time thinking about your bids. Instead, invest your time in designing what your ad is linked to, which brings us to:

Make Your Site a Professional One. The standard rules of web design apply. Check your web/blog content for spelling and grammatical errors. Update your web content regularly. Fix any broken links and images. Design your website/blog so that it will be easy to navigate and load, so do not use Flash animation, as this will slow down your buyers' browsers. Link your ads to the exact place on your site where your product or service appears.

Know When to Stop. PPC ad campaigns can lead more buyers to you, but take care to check profit against spending. If you have already spent double your advertising budget, but have had little or no sales, consider dropping your campaign. You can also measure your progress in clicks. A total of 300 clicks is average for any ad. If your ad has reached 300 clicks and you have made no sales yet, then terminate your PPC project.

Equally as important as knowing when to stop is knowing that all is not yet lost and you can still go on. Running a web-based business means investing time, money, and effort, so keep your PPC up and running as long as you are raking money in. PPC, after all, may first mean pay-per-click, but, if you're successful, can soon mean Profiting Perfectly in Cash.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates
http://www.webbusinesstoolsonline.com/
Cl.iff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants.

Using Web Site Promotion Services to Market Your Web Site


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Have you considered using web site promotion services If you are looking for a clever, new way to market your web site, you may want to investigate some of the different web site promotion services that can do the work for you. Web site promotion services design and implement specialized web site marketing campaigns for online business owners. These services can bring you the traffic you need to either get your business off the ground or expand a web site that has already been established.

The web is a crowded market place, which means that sometimes having a good idea isn't enough. You also need to actively promote your web site. Of course, not everybody has the time, skills, or resources to launch a proper web site marketing campaign. This is where professional web site promotion services come in to play.

What Web Site Promotion Services Can Do For You
Professional web site promotion services can take the anxiety and mystery out of web site marketing. Most services offer a variety of Internet marketing packages, allowing you to customize a campaign that's right for you and your budget.

The services most commonly offered by web site promotion services include web linking, search engine submission, press release submission, and email marketing. Some services may also help you optimize your web pages or find ways to promote your web site through various outlets.

Some of the best web site marketing techniques are web linking and email marketing. To get you the incoming links you need, web site promotion services will find affiliates who are willing to work with you, web sites that will advertise your product, and Internet shopping malls that can list a link to your web site.

Email marketing works in a similar fashion, advertising your web site and presenting links to potential clients. With an effective email marketing campaign, web site promotion services can substantially increase your traffic and help you to build a new client base.

Finding Credible Web Site Promotion Services
When looking for a credible service, the first thing you need to know is that not all web site promotion services are created equal. There are many unscrupulous companies out there who make all sorts of outrageous claims that can't be backed up with testimonials or proven results.

The best web site promotion services are experienced, familiar with a variety of web site marketing techniques, and able to provide you with a client list or some substantiated results. Don't be afraid to ask questions. You need to know which web site promotion services will work and which ones won't before you spend any money.

You will also want to get detailed information about the web site marketing services that will be provided and how they will be implemented. The web site promotion services that you hire should have a clear, reliable, and legitimate plan of action. If they can't tell you how they will be achieving the desired results, it should immediately raise a red flag.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.

Get more website success tips and strategies at and free website tools at Web Business Tools.

6 Effortless Ways To Build High Powered BackLinks


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While doing research for articles for this blog I have come across some great articles. This post contains an article I found useful and thought it would be good to pass it along to my readers. Just as mentioned in the about the author section at the end of my articles feel free to post a comment.


Link building is an essential promotional process for any ones internet business. If you neglect this task you will be at risk of losing a sizable amount of potential profits. SEO and Link Building is a successful affiliate marketers best friend. I've compiled together some of my most favorite linking methods that I use to achieve great rankings in the search engines.

Blog Comments

Blog comments are pretty easy to understand and use for linking purpose. It's always important to Find yourself a blog related to your niche and make a relevant comment. You can do this using google by entering the following your niches main keyword

Also, it's important to note that you should read the post and understand what you are commenting on. It's highly unlikely that the blog owner will approve the comment if its something mundane like "Good Site".

Article Marketing

Article Marketing has been my secret link gaining weapon against my competitors for years now. It's extremely important that you at some point learn to write a good and proper article. Its extremely simple for one article to result in literally hundreds of fresh backlinks.

Article Marketing is fairly basic. Write a 500-750 word article and submit away! Some websites will offer automated mass article submission services. These are a huge timesaver and will benefit you greatly.

Guestbook Comments

Guestbooks have been around since the internet was first made mainstream. Although, they are less common you can still benefit linkwise from a good guestbook backlink. There are some really old guestbooks that can provide you with a huge authority link increase fast. Google ranks old pages higher and they pass major linkjuice on to your web page.

Stay away from Guestbooks that have already been exploited massively by spammers. These can at times be penalized by search engines or marked as link farms.

Creating a Squidoo For An Easy Link Boost

Having your own Squidoo page dedicated to your website is an effortless way to gain a nice PR backlink for minimal work. It's vital that you provide useful content for your Squidoo page. Create a nice article to go on the front page and add a relevant RSS feed to it. Keep the guestbook open and reply to any comments that people may have.

Social Bookmarking

Social Bookmarking is the latest internet craze and is showing no signs of stopping. It's an excellent idea to take advantage of it and make it an easy way to gain good backlinks. Signup for a service such as OnlyWire that will automatically socially bookmark a group of the most popular social bookmark sites. Bookmark a few pages of your site and move on.

Getting EDU Links

This is kind of a shifty area of linkbuilding but if you can in someway find a .gov or .edu available to post links then you'll get a serious increase in search engine rankings.

Good Content

I saved the best for last. The best kind of backlink you can get is a free one. Providing useful content that people will want to talk about or post in forums is the single most powerful link building weapon in your arsenal.

If you can build a buzz around your content the results can be astronomical. It's harder to achieve this but very possible!

These are my favorite link building methods for marketing my home based business. It's essential that you combine one or more of these methods and diversify! Don't rely on just one method - Try more than one and perfect them all

About the Author

Ryan Ginster wants to help fellow business owners to learn the ways of successful online business . You can learn more about his fresh home based business ideas at: Home Based Business Online at http://livenetbiz.com/

Get more website success tips and strategies at and free website tools at Web Business Tools.

Tuesday, October 30, 2007

Website Traffic Help

Web site promotion is very important aspect in establishing a successful online business these days. The internet is a very crowded place by now. The number of web sites which currently exist on the web are in millions. In this situation, no one can deny the importance of web promotion and internet marketing. No web site can survive without a good number of web visitors. If a web site gets a regular flow of web traffic, it will be able to stay in business.

On the other hand, if a web site does not get web traffic, the quality of the products or efficient staff of that web site can’t make it work. In this situation the role of a web site promoter becomes very important. This is the reason that the web site promoters get a lot of business through online marketing and they earn good money. There are many methods of promoting a web site.

If you want to promote your web site, you first of all need to increase the link popularity of your web site. If the links to your web site are placed on the right places on the internet, your web site will start getting visitors. Be careful in making the selection. If the places are right, you will get the right kind of web traffic.

You also need to search engine optimize your web site. Submit your web site to the web directories as well as to the search engines. The content of your web site should also be rearranged. All these activities will help you in improving your page ranking. You can also use article marketing and email marketing campaigns to promote your web site.

http://EzineArticles.com/?expert=Sean_R_Mize .



Get more information here

link to Web Business Tools

Monday, October 29, 2007

Get in to yahoo fast


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Go to http://www.blogger.com and sign up for a new account (free - they even host the blog on their server at no cost)
Give your blog a name - make a note of this for later use.
Navigate to 'Settings' and then choose 'Site Feed'
Check that the 'Publish Site Feed' option is set to 'Yes'
Copy the 'Site Feed URL' to the clip board (you can paste it some where .. you're going to use it when you've set up your my.yahoo account)
Save your changes
Navigate to 'Posting' and create your first entry.
What should you write? Anything, actually - your words do not make that much of a difference. What is important is that you add the URL of each page you want listed to the blog. Remember to add them as live links (to enable all the spiders to follow them!)
Mmm, you don't know how to do a live link? Here is an example. Just copy the HTML code

link to Web Business Tools

Find this link on view source on your browser and look for this link code as an example.
Replace the URL with your URL and the description ("link to Web Business Tools" with your own.
As a suggestion, why not make your blog a log of this experiment?
Publish your blog by hitting the 'Publish' button.
Sorry, we're not done yet...
Now you have to go to http://www.yahoo.com and open a My Yahoo! account. Just follow Yahoo's very clear instructions.
Click on the 'Add Content' button.
Click the ' Add RSS by URL' link.
Paste the 'Site Feed URL' you've copied earlier in the 'URL' field and
hit 'Add'
You have just added your site's news feed to your My Yahoo! account. Don't be concerned if the actual feed doesn't come through immediately - it can take quite a while on My.Yahoo to see the latest feed.
Mmm, you don't know what a news feed is? I've written a document explaining it all. You can read it here.
Last step: go to http://www.pingomatic.com
Enter your blog's name and URL (similar to mine: http://www.perfect-party-ideas.blogspot.com)
Select all the services to ping (of which My Yahoo! is one) and click the 'Submit Pings' button.
Navigate back to your My Yahoo! account and refresh your browser.
Scroll to the bottom of the page where you'll see your blog's feed appearing.
Your job is done - the spider bait is ready!
Now for a bit of excitement. Start watching your web site's stat's to see how quickly the spiders find their way to your web site. You could even throw a free stats counter on your blog and watch the spiders visiting your blog. I've written this article explaining how I did it.
Next step: Play "blog-and-ping" every day or so. More often if you have the time! Whenever you feel like it, add another posting to your blog. Remember to throw in some links to specific pages on your web site. Let me know how successful you were - leave a comment.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.


Get more website success tips and strategies at and free website tools at Web Business Tools.

Monday, October 22, 2007

Are Free Web Site Hosting Accounts Really Free?


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There are a lot of so called free web site hosting companies out there touting their services. While the accounts offered by many of these web hosting providers are free to use, there are sometimes hidden costs that can leave you wasting both time and money.

If you want to build web sites that are truly free, you are going to have to carefully evaluate the services before signing up. Special considerations to keep in mind when shopping for web hosting providers include:

Reliability
You can build web sites all day long, but no one will ever see them if your web host isn't reliable. To find out how reliable a free web site hosting company is, you should ask about expected downtimes, traffic limitations, and customer services procedures. You should also ask what type of message will be displayed is the web site is disabled for any reason.

Bandwidth
The amount of bandwidth you have determines how long it will take for your pages to load. To keep costs low, many web hosting providers offering limited bandwidth. The problem with this is that your pages can take ten seconds or more to load. That's just enough time for a user to get frustrated and seek out another web site. If your free web site hosting account comes with limited bandwidth, you need to be prepared for the possibility of missing out on customer sales.

Unwanted Ads
Free web site hosting services are notorious for placing unwanted ads on customer web sites. This means that you will have pop-ups and other annoying advertisements on your site that you cannot remove. These ads might become very irritating for you and even more so for your customers, who may choose not to visit as a result.

Other Limitations
If you want to build web sites that include pictures, icons, and large amounts of text, you may want to look for web hosting providers that will allow you to build these kinds of web sites. Some free services will place limitations on what you can and can't do. For example, you may be barred from using pictures or more than five page web pages. If you don't have the elements needed to build the type of site you want, you could end up wasting a lot of time on a site that will end up having to be rebuilt with a different host later on.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.

Get more website success tips and strategies at and free website tools at Web Business Tools.

How to Use Ezine Advertising to Your Advantage


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Ezine advertising is one of the most targeted forms of Internet advertising available. When you place an ad in an ezine, the readers who see it already have an interest in your product. For example, readers who subscribe to an ezine on pet care will have a strong interest in pet care products and services. Unlike spamming and unsolicited emails, ezine advertising is considered to be an acceptable form of contacting others on the net.

If you do not currently offer an ezine to your site visitors, you may want consider doing so. Ezines are relatively simple to create and provide a low cost option for advertising. An ezine can contain information about your products and services, along with general news and information about the industry that you work in. Business owners who operate an ezine can easily incorporate ezine advertising into their own publication.

The majority of ezines are weekly, biweekly, monthly, or quarterly. Whatever publication frequency you decide on, it is important to stick with it and be consistent. As time passes, your readers will come to expect the ezine in their inbox at a certain time or on a certain date. As publisher of the ezine, it is your job to make sure that the ezine is delivered.

If ezine publication isn't for you, don't fret. You can still use ezine advertising to your advantage. All you need to do is locate an ezine that relates to the products and services offered on your website. Contact the publisher of the ezine and inquire about ezine advertising. You can either negotiate to pay for the ad outright or you can inquire about an advertising trade.

If you are having a hard time finding an acceptable ezine, type 'ezine advertising' into a search engine to see what comes up. There are now many websites dedicated to publishing ezine directories. Most of these directories only include ezines that sell advertising space. This makes finding the right ezine and the right advertising opportunity quick and easy.

Here are the most common types of ezine ads and the typical cost.

Classified Ads. These ads are often small and inexpensive. A classified ad normally consists of three to five lines and will often be placed with other classified ads. This type of ezine advertising can be purchased for $10.00 or less, depending upon the circulation of the ezine.

Sponsor Ads. Though these ads are a bit more expensive, $20.00 on average, they typically provide more prominent placement. Sponsor ads are often included at the top of the ezine and will be the first bit of text the reader sees when opening the email.

Solo Ads. This type of ezine advertising can be the most effective and the most expensive. Solo ads are not usually part of the ezine itself. Instead, these ads are sent in a separate email to everyone who is on the ezine mailing list. The benefit to this type of ad is the amount of detail that can be included. Solo ads can be as long as 700 words and can include graphics of your choice. But, the advantage will cost you. Solo ads can cost anywhere from $40 to several thousands of dollars.

No matter which type of ad you choose, you will find that ezine advertising can promote your business and boost your sales. It is one of the most effective and cost efficient forms of Internet advertising available today. If you've never looked into ezine advertising before, try it once or twice. You may be very happy with the results.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.


Get more website success tips and strategies at and free website tools at Web Business Tools.

Thursday, October 18, 2007

Passive income opportunities


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Easy web site submission can be defined as manual web site submission or strategic submission. Both easy web site submission techniques generate passive income opportunities.

Passive income opportunities are really the best kind of income opportunities because they do not require a lot of work, time, or overhead. Some examples of passive income opportunities that you may be familiar with include affiliate programs, e-books, and now, easy web site submission.

How to Create Passive Income Opportunities with Manual Web Site Submission

As noted previously, there are two basic easy web site submission techniques. The first, and the most reliable in regards to generating passive income, is manual web site submission.

Manual web site submission occurs when you manually submit your web site to search engines like Google or Yahoo. You can also use this easy web site submission technique to get links on other sites that are similar to yours. Both search engines and other sites often have convenient forms to keep manual web site submission as simple as possible.

How to Create Passive Income Opportunities with Strategic Web Site Submission

Another easy web site submission technique is strategic submission. Strategic submission allows you to generate the same passive income opportunities that can be obtained through manual web site submission. There is one big difference between this easy web site submission technique and manual web site submission though: with strategic submission, you hire a service to submit your web site to various outlets. The cost for this easy web site submission technique varies. If you are truly looking for passive income opportunities, you should consider either manual web site submission or a free strategic submission service.

Is Easy Web Site Submission Really Necessary?

There is some debate as to whether or not easy web site submission is really necessary. Many search engines, like Google and Yahoo, claim to use crawlers that recognize sites regardless of whether or not a manual web site submission or another form of easy web site submission has taken place. Still, it is advisable to use at least one easy web site submission technique to generate passive income opportunities. Easy web site submission techniques also ensure that your web site has not been accidentally excluded.

Manual web site submission is typically advisable if you are a new site or if you want to get your site listed into certain directories (the latter of which provides wonderful passive income opportunities). This easy web site submission technique will allow you to get your site listed on the directories that are most conducive to your business. Manual web site submission also ensures that the job gets done to your satisfaction.

In Conclusion

If you want to monetize your web site, amplify your chances of ranking high on search engines, and generate passive income opportunities by getting listed in all of the most important places, you should look into strategic submission or manual web site submission. Neither one will take a great deal of time, but both of these easy web site submission techniques will help you bring in traffic and meet your financial goals.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.

Get more website success tips and strategies at and free website tools at Web Business Tools.

Monday, October 15, 2007

How to Create Passive Income Without Selling


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Many people are interested in finding high income business opportunities through a legitimate home based business. At the same time, most people don't like to sell.

This creates quite a quandary. However, there is a way to achieve your business dreams without selling. It's called Google Adsense.

Google Adsense can help you to create passive income without actively selling a product or service. If you are unfamiliar with the concept, Adsense is a program from Google that can be used to generate advertising revenue. All you have to do is place Adsense on your website or blog. No selling involved, hence the term, passive income.

Adsense is a legitimate home based business that can provide you with solid, yet passive income. What makes Google Adsense better than most high income business opportunities is the lack of work that is involved. Most of the work that you will have to do is done during the initial set-up. After that, you can make money while you are employed at another job, spend time with your family, or go on vacation.

Let's face it; there are not many legitimate home based business opportunities that allow you to do that!

Adding Adsense to Your Website
When incorporating Adsense into your website, you have many different options as to where you want to put the ads, which look sort of like menu system links. By placing the links above, below, or in your own menu, you can get plenty of clicks from people who are browsing your site. You can also use the leader board method and place the links straight across the top of your web pages.

A third option is called the skyscraper method and that involves placing the Adsense links straight down the left side of your template. The final option leaves you placing square and rectangular Adsense units directly in with your content. You can places ads above, below, or within your site text.

The more links you have, the more opportunity you have to make money with this legitimate business opportunity. Some people make five or six figures every year. Google even allows you to track the number of visitors that you have on your site. If you have multiple websites, you can see which one does the best and which one does the worst. This will allow you to decide how you are going to split up your time between your multiple sites.

Sound simple? It is. This is what makes Adsense one of the best high income business opportunities around. There is little work involved and the ability to earn a passive income without ever having to actively sell anything. All you have to do is run and promote your website like you normally would. Of course, the more traffic you have, the better the chances are that somebody will click on the Adsense ads and put money in your pocket. Keep this in mind as you start building passive income with your Adsense campaigns.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.

Get more website success tips and strategies at and free website tools at Web Business Tools.

How to Stage a Viral Marketing Campaign That Works


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Passive income opportunities
There are all sorts of ways to initiate a viral marketing campaign that brings targeted traffic straight to you, but one of the best is through the use of free ebooks.

A viral marketing ebook is something that can be distributed to numerous people with relative ease. With each new person that receives one of your free ebooks, you gain an opportunity to make a profit from your products and services or from an affiliate's products or services.

There are three major components that are necessary to creating a viral marketing campaign that works:

Wide Distribution
There are many ebook writers who charge for their creation. It's common practice. But the fact is, charging for ebooks is not the best way to achieve wide distribution. People love items that are free or discounted. By offering free ebooks, you ensure a wide distribution for your campaign. If you allow the books to be redistributed or rebranded, you practically guarantee more targeted traffic, and in turn, more profit for you.

Quality Content
The quality of your free ebooks is important. Readers aren't impressed with spelling and grammar errors. In fact, such problems may cause the reader to stop reading altogether, or worse, create distrust in the products and services that are mentioned. If the ebook isn't professional, your targeted traffic won't take you seriously.

In addition to avoiding content errors, you will also want to make sure that any affiliate links that are featured within the free ebooks are somehow relevant to the content and title of the ebooks. For example, you don't want to be discussing a subject like dog walking and then thrown in a random link for a domain registration services. It is much better to weave the affiliate link into your writing so that its appearance seems natural. Readers will respond to this much faster than they would to a high pressured and sloppy sales technique.

Maximum Return
If you want to make sure that you get the maximum return possible on your viral marketing campaign, you will need to get the rebranding balance just right in your free ebooks. The best way to do this is by making sure that the links are for your own products or for products that you have resale rights to. You can also use links that are for 2-tier affiliate programs, ensuring that you collect the second tier commission when a rebrander makes a sale.

When done properly, using a viral marketing campaign that centers around free ebooks can bring you the targeted traffic you need. You will make profit time and time again, with very little effort on your part.

About the author: Cliff Posey, owner of CRP Marketing, owns and operates http://webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvement


About the author: Cliff Posey, owner of CRP Marketing, owns and operates webbusinesstoolsonline.com. Cliff has also operated several other successful web businesses including Love Song Cards and Radio Career Consultants. The content in this article was developed from his experience in these businesses and his continual research into further business improvements. This Blog is for discussion about web sites and web site traffic therefore your feedback is welcome.

Get more website success tips and strategies at and free website tools at Web Business Tools.